What goes in curating a material research collection two years in advance?
For this collection, an intensive and hands-on research is conducted of the upcoming trends from various sources such as material science and development labs, global trade fairs, and news on developments in other fields which can be influencing factors to the world of Textiles. Fiber and fabric construction studies are conducted for structurally feasible fabrics, before starting experiments on looms. The research is curated and presented as a narrative with socially relevant themes for the upcoming times.



The tale of this season is about deriving the expressions from the different stages and forms of the human psyche. Essences of these stages of the state of mind, and what drives them, are taken as inspiration.

Psychedelic
The derivation of this story is as simple as the name suggests. Concepts are drawn from elements and experiences resembling to psychedelia.


Cover art for Psychedelic


The Psychedelic stories

Textile composition: Psychedelic is a high-end, finer thread, compactly woven luxirious collection for formal and semi-formal menswear fabrics. The Spring Summer 2018 season predicts fine multi-ply yarns, intricate but subtle dobby designs, self-texture weaves, and thermally insulated yarns (coolmax) to beat the summer heat.


Alleviate
Peace of mind is the only state of mind here. It connects you to a time of leisure and luxury, relaxation and rejuvenation. It is a time for celebrations and vacations.


Cover art for Alleviate


The Alleviate stories

Textile composition: Alleviate is a mid-range casual-wear collection of textured yarns such as slubs and neps, classic summer brights, and pleasant large busy plaids. Spring Summer 2018 leans towards softer fiber-feels such as modal and other plant blends with cotton.


Memorate
Nostalgia and flashbacks are the expressions that drive this story. Open the time capsule and let all the memories in, of the wooden toys, colourful candies, old family homes, mother’s jewelry, father’s suitcases, grandpa’s vintage home, grandma’s vintage ceramics.


Cover art for Memorate


The Memorate stories

Textile composition: Memorate is a collection inspired by India's heritage. It brings forth the texture-rich qualities of linen, cotton, slubs and melange yarns. The collection is bold in its yarn and weave play, not afraid to experiment, in order to do justice to the Indian crafts and their visually and texturally rich aesthetics. Memorate is also an attempt to blur the gender lines in Indian menswear clothing by introducing more traditional aesthetics in shirting fabrics.


Cobalt Conscience
It is all about the hidden secrets and enigmas rooted deep, crypted, and coded. Things that make you stop and wonder sometimes, and are completely overlooked the other times.


Cover art for Cobalt Conscience


The Cobalt Conscience stories

Textile composition: Cobalt Conscience brags Ashima's strength of Indigo explorations. A combination of different dyes such as vat, sulphur, and reactive dyes, along with self-texture dobby weaves opens incredible opportunities for indigo washes!